Typography- Final Compilation & Reflection

 5/11/24 - 17/12/24 ( Week 13- Week14 )

Kek Kai Wei, 0363513

Typography / Bachelor of Patisserie Arts ( Hons)

Final Compilation & Reflection

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INSTRUCTIONS

Task 1: Exercise

Task 2: Typographic Exploration and Communication

Task 3: Type Design & Communication

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TASK 1 / Exercises

23/09/24 - 01/11/24 ( Week 1- Week 6)

Exercise 1 / Type Expression

Fig 1.1 Type Expression, week 3 (8/10/2024)

Fig 1.2 Type Expression ( PDF), Week 3 (8/10/2024)

Fig 1.3 Animated Type Expression, Week 4 (14/10/2024)

Exercise 2/ Text Formatting

Fig 1.4 Text Formatting Final (JPEG), Week 5 (21/10/2024)

Fig 1.5 Text Formatting Final (PDF), Week 5 (21/10/2024)

Fig 1.6 Text Formatting with grid (JPEG), Week 5 ( 21/10/2024)

Fig 1.7 Text Formatting Final With Grid ( PDF), Week 5 ( 21/10/2024)

Head:

• Font/s: Bembo Std Bold
• Type Size/s: 72 pt
• Leading: 60 pt
• Paragraph spacing: 0

Body:

• Font/s: Bembo Std Regular

• Type Size/s: 9 pt

• Leading: 11 pt

• Paragraph spacing: 11 pt

• Characters per-line: 55-65

• Alignment: left justified

• Margins: Top (123mm), Bottom/ left/ right ( 26mm)
• Columns: 2
• Gutter: 10 mm

REDO:

Fig 1.8 (REDO) Text Formatting Final ( JPEG) , Week 12 (10/12/2024)

Fig 1.9 (REDO) Text Formatting Final (PDF), Week 12 (10/12/2024)

Fig 2 (REDO) Text Formatting Final With Grid (JPEG), Week 12 (10/12/2024)

Fig 2.1 (REDO) Text Formatting With Grid ( PDF), Week 12 (10/12/2024)

Head:

• Font/s: Bembo Std Bold
• Type Size/s: 72 pt
• Leading: 60 pt
• Paragraph spacing: 0

Body:

• Font/s: Bembo Std Regular

• Type Size/s: 9 pt

• Leading: 11 pt

• Paragraph spacing: 11 pt

• Characters per-line: 55-65

• Alignment: left justified

• Margins: Top (123mm), Bottom/ left/ right ( 26mm)
• Columns: 2
• Gutter: 10 mm

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TASK 2/ Typographic Expression & Communication

 29/10/24 - 17/11/24 ( Week 6- Week 8)

Fig 2.2 Task 2 Final Outcome (JPEG), Week 6 ( 29/10/2024)

Fig 2.3 Task 2 Final Outcome (PDF), Week 6 (29/10/2024)

Fig 2.4 Task 2 Final Outcome with Grid (JPEG), Week 6 (29/10/2024)

Figure 2.5 Task 2 Final Outcome With Grid (PDF), Week 6 (29/10/2024)

Margins：10mm

Gutter: 5mm

Head

Font: Bodoni Std- Poster 

Body

Font: Futura Std Book

Type size: 9pt

Leading: 13pt 

Paragraph spacing: 0mm

Characters per line: 55-65

Alignment: left justified

REDO POSTER: 

Fig 2.6 (REDO) Task 2 Final Outcome (JPEG), Week 12 (10/12/2024)

Fig 2.7 (REDO) Task 2 Final Outcome ( PDF), Week 12 (10/12/2024)

Fig 2.8 ( REDO) Task 2 Final Outcome (JPEG WITH GRID), Week 12 (10/12/2024)

Fig 2.9 (REDO) Task 2 Final Outcome ( PDF with GRID), Week 12 (10/12/2024)

Margins：10mm

Gutter: 5mm

Head

Font: Bodoni Std- Poster 

Body

Font: Futura Std Book

Type size: 9pt

Leading: 13pt 

Paragraph spacing: 0mm

Characters per line: 55-65

Alignment: left justified

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TASK 3/ Type Design & Communication

5/11/24 - 17/12/24 ( Week 7- Week13 )

Fig 3 Stereotype screengrab on FontLab, Week 12 (11/12/2024)

Download Font here:

 https://drive.google.com/drive/folders/1Koq84jUuI53bkHTEUXSWW0w1Qtz22fxT?usp=drive_link

Fig 3.1 Final Type Construction /  Stereotype (JPEG), Week 12 ( 11/12/2024)

Fig 3.2 Final Type Construction /  Stereotype (PDF), Week 12 (11/12/2024)

Measurements

•  Ascender line: 657pt
• Cap height: 624pt,
• X-height: 451pt
• Baseline :0 
• Descender line: -184.

Fig 3.3 A4 Black Poster(JPEG), Week 13 (17/12/2024)

Fig 3.4 A4 Black Poster (PDF), Week 13 (17/12/2024)

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REFLECTION

Experience

Typography was the first module I took in my minor, and as someone new to the field, much of the content was fresh and intriguing. Before starting the course, I never imagined there could be so much to learn about letters, which I found both fascinating and enjoyable. Although the module was time-consuming, I enjoyed every part of the learning process. Each project offered valuable insights, and with every task completed, I noticed improvements in my skills and experience, which I could apply to my daily life to enhance the quality of my work. I believe that learning new skills is the best way to secure my future. The weekly feedback I received from my lecturer, Ms Vitiyaa, was incredibly helpful, especially in refining the finer details of my designs. Her guidance kept me on track throughout the 14 weeks, ensuring I understood the objectives and the right approach for each project. I also appreciated having the freedom to express my individuality and unique design style. Overall, this module has been very beneficial, and I am grateful for every learning opportunity. The Typography knowledge I gained will undoubtedly play a crucial role in my future career.

Observations

What I observed in this module is that, although I might have felt completely overwhelmed at the beginning—especially since it was my first time encountering this module—I was even anxious at the start of the semester, worrying that I wouldn’t do well. However, by Week 13, I realized that despite the pressure and anxiety, I managed to complete all the tasks that needed to be done. Along the way, I also learned a lot. Before I knew it, the semester was almost over.

In this module, I really gained so much knowledge. I think the most interesting part of the semester was text formatting. I thoroughly enjoyed the process of formatting text. Even though these are foundational concepts, I never imagined there could be so much to learn just about letters alone.

Findings

From this module, I gained experience with Ai, ID, Photoshop, and Fontlab. Thanks to this module, I felt much less lost in IVN since the knowledge I learned here could also be applied there. After completing the entire module, I realized that typography is very detail-oriented, such as in text formatting. I thoroughly enjoyed the process because it is an art. Although it’s time-consuming, I always feel a great sense of accomplishment after completing a task. While it can be stressful at times, I have truly gained a lot from this experience.